The wing’s interior design and furnishings are his legacy

Photo: Courtesy of the wing

As soon as The Wing announced its immediate closure to members last night, what most people wanted to know was if its coworking spaces could be stripped for parts: “No kiddingWHERE will The Wing consignment sale take place and HOW do I get in? » tweeted Sam Oshins. “I can not wait to see all the girls from the wing bankruptcy furniture auction,” Jennie Egerdie wrote. (dozens more began strategizing to track the actual sale when it happens – offering shared Google groups and sending a joint email to Audrey Gelman.)

None of this is so surprising. When The Wing opened its first location on E. 20th Street, coworking was nothing new, and neither were social clubs. But the interiors, by Alda Ly (while working at architectural firm Leong Leong) and designer Chiara de Rege, with branding and color scheme by an all-female team at Pentagram, were fresh. It wasn’t “the absence of men” that made the space exceptional, as Gelman told The Cut; it was how carefully every element of the space was considered, from the bathroom tiling and terrazzo tables stamped with Wing logos to the custom-designed wallpaper by Joana Avillez. It was the living room that many professional women in their 20s and 30s aspired to own once their careers, potentially aided by joining The Wing, gave them enough disposable income to purchase their own Hans Wegner armchairs and Franco rattan ottomans. Albini. (Gelman, for his part, described the look as “a really cool Danish artist’s apartment that you wanted to make your best friend.”) As the brand grew, the spaces became more sumptuous but have always maintained impeccable attention to detail – with Matilda Goad lampshades in its London outpost, vintage Vladimir Kagan sofas reupholstered in Chicago and a huge emerald green conversation pit in Dumbo. vogue and Architectural Summary published stories about ideas to fly in spaces, just like Dezeen and Lonny and Elle Decor. The Wing’s knack for choosing furniture was so successful that it even attempted to become a design consultancy for other companies.

Even after the pop-feminist bubble burst, and The Wing’s brand was further deflated by reports of employee discrimination, her look is still attractive. “I’ve always been interested in the idea of ​​opening a door, stepping through it, and stepping into a different reality,” Gelman said. vanity lounge in a profile that came out shortly after opening his new business, Six Bells (a homewares store in Cobble Hill with an obsessively constructed English country aesthetic). This is exactly what The Wing will be remembered for.

Betty K. Park